great message! i think that finding creative ways of communicating love to others is a very exciting challenge ... ;)

posted by xgeronimo on The Eluvator [slide 1] (4 months ago, 64 since then)

cool

posted by xgeronimo on Designing For Generation Y [slide 15] (5 months ago, 0 since then)

This is an excellent slideshow! Your main point is that marketing new content will replace classic advertising. But I think that this new content has to be created in the first place (and to be creative enough to catch the attention of consumers). To me the word "marketing" equals "tools" and marketing by itself doesn't create the content (at it's best it can creatively use new forms of distribution channels). So, I don't think that marketing will replace advertising (as a prime content creator), but maybe the word "advertising" will be replaced by "lovertising" (ideas that spread love)? :)

posted by xgeronimo on What's Next In Marketing & Advertising [slide 44] (5 months ago, 27 since then)

i believe that the future of advertising is lovertising (ideas that not only sell products but spread love too)... meaning the ethical change in approach

posted by xgeronimo on Advertising Theory [slide 1] (6 months ago, 1 since then)