Loading...
Flash Player 9 (or above) is needed to view slideshows. We have detected that you do not have it on your computer.To install it, go here
- All Comments (0)
- Notes on Slide 1
- Delight.
- Delight.
- Delight.
- Think about this in place of a funnel.
- Think about this in place of a funnel.
- Delight.
- Delight.
- Delight.
-
luismiranda favorited this 6 days ago -
timvantongeren favorited this 4 weeks ago
-
brandieyoung favorited this 1 month ago
-
Alberto.Scavolini favorited this 1 month ago
-
JudiWunderlich favorited this 1 month ago
-
atanzi favorited this 1 month ago
Brand U.0 David Armano
315 views | 0 comments | 6 favorites | embeds (Stats)
Desc: Brand U.0 by David Armano at The Chicago New Media Summit, Sept 15-16, 2008
Slideshow Transcript
- Slide 2: this is a product Photo: http://www.flickr.com/photos/marcgutierrez/326716360/
- Slide 3: this is a logo
- Slide 4: this is a brand. Photo: http://www.flickr.com/photos/jimsk/128131281/
- Slide 5: “A brand is a person’s gut feeling about a product, service or organization.” – Marty Neumeier
- Slide 6: interactions + feelings = brands
- Slide 8: celebrities are brands
- Slide 9: celebrity influence
- Slide 10: now people are too Photo: http://flickr.com/photos/12037949715@N01/110957444/
- Slide 11: “micro-celebrity” influence
- Slide 12: #4. You stopped thinking about yourself as a person years ago. Now you're a \"brand\". —Top Ten Signs You Might Be A “Weblebrity”
- Slide 13: Start-Up Business: Guy Kawasaki
- Slide 14: Technology: Robert Scoble Photo: http://flickr.com/photos/thomashawk/431198284/
- Slide 15: Marketing: Seth Godin Photo: http://flickr.com/photos/zoomar/2159635379/
- Slide 16: The 5 B’s of Building Brand U.0
- Slide 17: Be Ubiquitous: Create multiple streams of “you”
- Slide 18: Be Social: Effectively manage your “social systems”
- Slide 19: Be Interesting: Write, photograph, share, give Photo: http://flickr.com/photos/bowbrick/1806355200/
- Slide 20: Photo: http://flickr.com/photos/thethi/2335251416/ Be Remarkable: Do something worthy of a remark
- Slide 21: Be Yourself: Let your personality shine through Photo: http://www.flickr.com/photos/rohitbhargava/2402686705/
- Slide 22: Be Yourself: let your personality shine through “Just like the gold rush, this is going to end… what are you waiting for?” — Gary Vaynerchuk Photo: http://www.flickr.com/photos/briansolis/2685816202/
