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Slideshow Transcript
- Slide 1: Managing Creative Thinking Skills www.studyMarketing.org 1
- Slide 2: You can download this presentation at: www.studyMarketing.org Visit www.studyMarketing.org for more presentations on Marketing, Strategy, Innovation, and Branding www.studyMarketing.org 2
- Slide 3: Contents 1. Creativity and Types of Innovation 2. Conceptual Blocks : Constancy, Compression and Complacency 3. Three Components of Creativity 4. The Paradoxical Characteristics of Creative Groups 5. Tools for Defining Problems and Creating New Ideas 6. Creating a Creative Climate www.studyMarketing.org 3
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