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The New UX
and
How to Not Waste Your Time
Richard Everts
Co-Founder, HapnApp
Co-Founder, The Tommy Foundation
rich@hapnapp.com
rich@tommyland.org
@richeverts
https://www.linkedin.com/in/richeverts
What is
UX?
How UX people see UX:
Field Research
Face to face interviews
Creation and administration
of tests
Gathering, organizing,and
presenting statistics
Documentations of
personas and findings
Product Design
Feature writing
Requirement writing
Graphic arts
Interaction design
Information Architecture
Usability
How others see UX:
Interface Design
Visual Design
https://ia.net/know-how/the-spectrum-of-user-experience-1
https://ia.net/know-how/the-spectrum-of-user-experience-1
What is User Interface?
…and don’t overestimate your users’ mental models.
UI versus UX
UI is the saddle, the stirrups, and the reigns.
UX is the feeling you get being able to ride the
horse, and rope your cattle.
Jesse James Garret
The New UX and How to Not Waste Your Time
So this works great, right?
Here is what happens:
Suits decide on business goals
Convert to strategy
Brings in Design Team:
Put everything on the homepage
Put my division on the top of the hierarchy
Hide the contact info
Get to market ASAP
Do it cheap!
The New UX and How to Not Waste Your Time
Lean UX
Sketch.
Create low fidelity wireframes.
Test. Iterate. Test. Iterate. Test. Iterate.
Design.
Create high fidelity prototype.
Test. Iterate. Test. Iterate. Test. Iterate.
Polish visual design.
Produce.
Test. Iterate. Test. Iterate. Test. Iterate.
Launch.
Practical UX Process
http://www.slideshare.net/vutlam9083/session-910-uiux-design-for-ios-7-application
The New UX and How to Not Waste Your Time
https://skinnurse.wordpress.com/2015/06/06/empathy-map/
The New UX and How to Not Waste Your Time
The New UX and How to Not Waste Your Time
The New UX and How to Not Waste Your Time
The New UX and How to Not Waste Your Time
Nielsen Norman Group
http://www.nngroup.com/
Reducing Iteration Time
GoodUI.org
The Lean Startup
Eric Ries
Balsamiq Demo
Richard Everts
Co-Founder, HapnApp
Co-Founder, The Tommy Foundation
rich@hapnapp.com
rich@tommyland.org
@richeverts
https://www.linkedin.com/in/richeverts

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The New UX and How to Not Waste Your Time