Social Brand Marketing For Web 2.0

Slideshow Transcript

1. Slide 1: Social Marketing Why brands will be text for beneficiaries of Insert the biggest Title Here social media and how you can participate Michael Lazerow CEO, Buddy Media michael@buddymedia.com
2. Slide 2:Social media is here. » 37% of adult internet users and 70% of teens use social networking sites monthly SOURCE: eMarketer Social Network Marketing Report. Dec. 2007
3. Slide 3:All major social networks have announced plans to open their platforms to developers and brands.
4. Slide 4:Brands now have cost- effective access to more than 500MM engaged users. » 250 million of them are on Facebook and MySpace!
5. Slide 5:But <1% of digital ad budgets flow into social!
6. Slide 6:
7. Slide 7:Because socia