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Intro to IA/IxD/UXD in the agency world

From karrio, 3 months ago Add as contact

General introduction to the process, purpose and value of information architecture, user experience and interaction design in the (advertising) agency world.

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Slideshow Transcript

  1. Slide 1:Information Architecture and UXD An intro to the role, process and purpose Karri Ojanen, Publicis Modem
  2. Slide 2:About Me Background and experience Finland, United Arab Emirates Graphic design, journalism, copywriting Electronic music Past clients and projects Diverse experience from online service concepts and processes to mobile applications to e-learning solutions to digital/IPTV to digital marketing from microsites to games and social media Mobile telecom: Nokia, N-Gage, Elisa, TeliaSonera Forestry: StoraEnso, UPM Online banking: Nordea Fundraising: VillageLife.fi Fashion: Seppala.fi
  3. Slide 3:What is Information Architecture? IA Institute: The structural design of shared information environments The art and science of organizing and labeling web sites, intranets, online communities and software to support usability a