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  • gleonhard
    gleonhard said 3 months Edit Delete

    I think you guys will like this video of a recent presentation I have at Google Tech Talks in London - Cheers! Gerd Leonhard www.mediafuturist.com


  • Lenze
    Lenze said 3 months Edit Delete

    Hey my vote 'UP' was missing for this excellent show! Now it is okay :)

  • grahairs
    grahairs said 3 months Edit Delete

    Great show - very interesting, so voted 'UP'

  • cflorin
    cflorin said 4 months Edit Delete

    I think that the 'add noise' 2.0 metaphor is excellent. And I think we could have brainstrorming on what I would rather call 'smart music' for 4.0. Is it more noise, melody, vibes, rythm, emotions with all that blend that makes music a dream ? Looking at the past, In 1974, as a teenager, I co-launched with buddies a week event called Contact 74 in Geneva, bringing 'in contact' 150 artists of various arts and the audience. We felt it was Woodstock 2.0. Would web 2.0 empower that kind of 4.0 ?

  • gleonhard
    gleonhard said 4 months Edit Delete


  • SRINI
    SRINI said 4 months Edit Delete

    great show!

  • gleonhard
    gleonhard said 4 months Edit Delete

    Thanks... I think we have some of the same ideas could it be;)

  • davidcushman
    davidcushman said 4 months Edit Delete

    Nice one Gerd.

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    Social Media Futures: Engage or be Tivo'ed (Future of Advertising & Marketing)

    From gleonhard, 4 months ago Add as contact

    A broadband-enabled, always-on world of Digital Natives equipped with 4.5 Billion mobile devices is shaping up in our immediate future. As a result, newly emerging cultural practices now impact every single facet of media, from education to production to marketing, promotion and selling. Every creator, every brand, every advertiser now wants the attention of the "people formerly known as consumers" who themselves are increasingly interested in co-creation, too, using social networks to contribute music, video, images and texts. This presentation depicts some of the trends and arrives at the conclusion: Engage or be Tivo'ed!

    3155 views | 8 comments | 11 favorites | 184 downloads | 8 embeds (Stats)

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    Slideshow Transcript

    1. Slide 1: www.mediafuturist.com Gerd Leonhard gerd@mediafuturist.com www.mediafuturist.com Social Media Futures: Engage or be Tivo’ed! rd n ha L eo e rd o fG st Be Tuesday, July 1, 2008 1
    2. Slide 2: www.mediafuturist.com Social Media: We are only at the Beginning!

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