Power to the Players

Slide 1: Putting the Fun in Functional II Power to the Players Amy Jo Kim, Ph.D. CEO, ShuffleBrain Inc.

Slide 2: ShuffleBrain Smart games for social networks (details soon to come…)

Slide 3:First, some terminology…

Slide 4:What is Social Media?

Slide 5:player-created content

Slide 6:player-created content + social infrastructure

Slide 7:player-created content + social infrastructure + sharing tools

Slide 8:What is a Game?

Slide 9:Formal Definition a s ys te m in which players engage in an a r t if ic ia l c o n f lic t , defined by r u le s , that results in a q u a n t if ia b le o u tc o m e * *from Rules of Play by Eric Zimmerman and Katie Salen

Slide 10:Informal Definition a s