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Enterprise 2 0 Strategy

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Enterprise 2.0 strategy and case studies such as P&G. Contact 2thinknow, for Enterprise 2.0 consulting

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    1. Slide 1: 2thinknow ™ www.2thinknow.com Enterprise 2.0 Global Christopher Hire Director of Innovation ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    2. Slide 2: 2.0 is Global Collaboration ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    3. Slide 3: Global 2.0 – P&G • Proctor & Gamble • Loose/tight collaboration network • Ideology of collaboration • According to P&G manager: “An idea can come from anywhere in the world. (read ‘web’)” ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    4. Slide 4: Global 2.0 - McDonalds • Not just top down • Local product development feeding into chain • Coffee developed out of Australia • Products from France feeding into USA • Localized products, more decentralised • The web feeds all the nodes ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    5. Slide 5: Where? ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    6. Slide 6: USA – Leading • Frisco Bay Area: Home of social networks • HP, Palo Alto, Xerox (PARC), Stamford, Apple • Web 2.0 technologies • Integrating technology into business • Fully integrated business models. • See also: Silicon Alley, MIT, Boston ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    7. Slide 7: Spain – encouraging • Low base • Building up Enterprise 2.0 • Providing infrastructure • Encouraging, educating entrepreneurship • State-sponsored, leadership ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    8. Slide 8: Hungary – enabling • Best test labs in Europe for new VOIP/wireless technology • R&D focus • Industrial & telecom partners • State Sponsored ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    9. Slide 9: Australia Globally Comparative • Strength: • Good at implementing ICT • Weakness: • Shortage of business-focussed ICT people • Infrastructure: Wireless, Broadband, Govt • Tyranny of distance • The Big Opportunity: • Asian regional leadership • Closer ties to Europe, USA ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    10. Slide 10: Australia ideal for web 2.0 • Flatter organizational structure • Collaboration • New economy ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    11. Slide 11: The Take-away • Web 2.0 will not change all Enterprise. • Incremental for most, Internet a bigger disruptor, a toolkit (Wikis, blogs) • Will disrupt media • Will disrupt telecommunications • Will disrupt ICT • Will disrupt education • Opportunity for regional leadership ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com
    12. Slide 12: Global Innovation The Global Innovation Conversation: International Journal of Innovation and Change www.2thinknow.com/innovation Global Innovation Review (2nd edition, Nov 07) ISBN: 978-0980369700 www.2thinknow.com/gir ALL SLIDES & CONTENT COPYRIGHT (c) 2008, 2THINKNOW. FOR ENTERPRISE 2.0 EXPERT CONSULTING VISIT www.2thinknow.com